

MEET THE SPEAKERS
BUSINESS TRANSFORMATION
STAGE
On the Business Transformation Stage, local business leaders and professionals share real-world insights on adapting to change. Their presentations showcase how digital transformation and emerging technologies are rewriting the rules of business and unlocking new growth opportunities. By bringing authentic local perspectives with global relevance, attendees will be inspired to embrace transformation and innovation in their own organizations.


CRISTIAN TURCIN
Lead Product
Cristian Turcin is Lead Product at Orange Business, shaping and launching products that drive growth and digital transformation. With 20+ years in product management across telecom and banking, he builds impactful solutions connecting tech, business, and innovation. As a startup mentor in Orange Fab, he guides founders on value proposition, pricing, and scaling. He’s also an active speaker and panelist, sharing insights on product leadership and strategy. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: How to Turn Everyday Tech into Business Gains 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: This session shows how any company can make technology stick and deliver results. Learn how to equip teams through training and involvement, tap expert consultancy and hands-on support, and focus on four essentials: collaborate in the cloud, strengthen security end to end, pilot fresh startup solutions, and tune your infrastructure for cost and performance. Walk away with practical steps you can roll out now for a leaner, safer, more resilient business.


RALPH KADAR
AI Proposals Leader
Jack is an Enterprise Architect at Genpact. He leads the strategy and evolution of the company's enterprise architecture and technology assets—defining the blueprint for a modern, scalable, and AI-powered digital core. His role bridges vision and execution: shaping architecture strategy internally, and transforming that intellectual property into solutions that help clients modernize, digitize, and lead in their respective markets. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: Building the Autonomous Enterprise: From Process Intelligence to Real AI ROI 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: Every company wants AI results — but few achieve them. Why? Because there’s no artificial intelligence without process intelligence. In this session, we unpack how process intelligence and agentic AI come together to build the autonomous enterprise — one that learns, adapts, and delivers measurable ROI. Through stories from our own reinvention as “Client Zero” and from clients who’ve achieved measurable ROI, we’ll show how process intelligence provides the structure, data, and context that make AI truly deliver. Expect an honest conversation about what works, what doesn’t, and what it really takes to move from AI experimentation to sustainable transformation.


LIVIA BADEA
AI Innovation Center Leader
With over 15 years in business transformation, Livia leads Genpact’s AI Innovation Centers across EMEA, driving research, rapid prototyping, and delivery of transformative AI solutions. Her teams work at the intersection of advanced analytics, generative and agentic AI, and deep domain expertise to unlock real business value. Passionate about upskilling and fostering a culture of innovation, Livia champions initiatives that make technology accessible and empower people to become active drivers of digital transformation. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: Building the Autonomous Enterprise: From Process Intelligence to Real AI ROI 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: Every company wants AI results — but few achieve them. Why? Because there’s no artificial intelligence without process intelligence. In this session, we unpack how process intelligence and agentic AI come together to build the autonomous enterprise — one that learns, adapts, and delivers measurable ROI. Through stories from our own reinvention as “Client Zero” and from clients who’ve achieved measurable ROI, we’ll show how process intelligence provides the structure, data, and context that make AI truly deliver. Expect an honest conversation about what works, what doesn’t, and what it really takes to move from AI experimentation to sustainable transformation.


BOGDAN RUS
General Manager
Bogdan believes technology should feel natural, almost invisible while helping people do their best work. As founder and CEO of Cicada Technologies, he turns that belief into reality by helping organisations replace manual routines with digital systems that simply flow. His company partners with industry names like Teraplast and Aptiv, creating custom software that makes daily operations smoother and teams more effective. With over ten years of experience leading development teams, Bogdan blends strategic insight with hands-on know-how, ensuring that innovation always serves real business needs. Beyond Cicada Technologies, he also lectures at the Technical University of Cluj-Napoca, sharing his passion for building technology that empowers, not overwhelms. His mission is clear: to design digital experiences that make work effortless, meaningful, and human again. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: The Journey of a Box: How Small Signals Create Big Impact 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: Every product has a story, from the factory floor to its final destination. Yet much of what happens in between remains invisible. In this session, Bogdan Rus explores how small, unseen signals can spark major change in manufacturing and logistics, transforming routine operations into insight, precision, and flow. Discover how visibility drives smarter decisions, and how the smallest signals can create the biggest impact.


OCTAVIAN ICHIM
CEO
Octavian Ichim, EMBA, is CEO of Schwarz IT Romania, leading the Bucharest organization of Schwarz IT, part of Schwarz Digits, the IT and digital division of Schwarz Group. Schwarz IT delivers Sovereign Cloud (STACKIT), Cyber Security (XM Cyber, embedded on STACKIT, also via ISV marketplace), and AI/Data solutions, partnering with ISVs such as Google, SAP, ServiceNow, MicroStrategy, Aleph Alpha, WIRE, and d.velop. A Computer Science graduate of Bucharest University, Octavian brings 29 years of IT experience driving transformation and strategic innovation. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: From Dependency to Discovery: Europe’s Journey to Digital Sovereignty 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: In an era defined by AI, Cloud, and Data, Europe faces a crucial question: can we own our digital destiny? This session explores how one organization’s transformation from internal IT to a driver of digital sovereignty reflects a broader European awakening, where innovation meets integrity, and technology becomes an act of confidence, not dependence.


ROXANA LUPAȘCU
Innovation & Business Development Expert
Roxana Lupașcu is a business advisor and strategic partner with +20 years of experience at the intersection of financial services, investment management and technology-driven innovation. She holds an MBA from London Business School and a Master’s in Advanced Study in Technology from Cambridge University, along with various postgraduate specializations Roxana has held senior executive roles, co-founded and advised startups and SMEs—especially in deeptech and innovative technologies—driving growth through sustainable business models. Passionate about innovation and sustainable development, she actively promotes women in deep tech and strengthens regional innovation ecosystems. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: Connected by innovation - Global collaboration accelerates business transformation 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: A session exploring how global collaboration and innovation are reshaping the way companies grow, adapt and lead in a rapidly evolving environment. By connecting ideas, technologies and people across borders, organizations can accelerate digital transformation, enter new markets and create sustainable value. The presentation showcases the power of collective innovation in driving smarter, faster and more resilient business transformation.


SILVIU IANCU
Digital Channels Platforms Manager
As the Digital Channels Platforms manager, Silviu brings over a decade of hands-on experience in various technologies ranging from backend programming to the latest front-end libraries. Silviu led high-performing development teams, promoting collaboration, accountability, and continuous growth. He has a strong belief that the success of any initiative is driven not only by technology but by how people understand, adopt, and sustain change. In the current role he combines both operational and strategic dimensions — maintaining a reliable, high-performing application ecosystem while also overseeing governance, prioritization, and alignment between IT and business goals. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: People-centric at the core: PPC Energy’s Digital Transformation Journey 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: Every industry faces its own challenges, and every company must navigate trade-offs while innovating to deliver maximum value to customers. This session explores the unique challenges of the utilities sector and showcases how PPC Energy blended technology, business vision, and a people-centric approach to successfully expand its digital offerings and elevate the customer experience.


ALEXANDRU DOROBANTU
General Manager
With over 13 years of hands-on experience in the ERP industry, Alexandru Dorobantu specializes in delivering end-to-end solutions that drive operational excellence and digital transformation. His journey spans successful implementations across manufacturing, wholesale and distribution, retail, and professional services—each project tailored to meet unique business needs and accelerate growth. Alexandru is passionate about aligning technology with strategy, and over the past five years, he has been leading one of the region’s fastest-growing Microsoft Solution Partners. Under his leadership, the company scaled rapidly, built high-performing teams, and helped clients modernize their operations through cloud-based ERP, CRM, and business intelligence solutions. Whether it’s navigating complex deployments, optimizing workflows, or mentoring future leaders, he brings a strategic mindset and a commitment to innovation that transforms challenges into opportunities. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: Accelerating Transformation: Microsoft-Powered Solutions for Automotive, Retail & Distribution 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: In today’s fast-evolving digital landscape, businesses across industries are seeking innovative solutions to stay competitive and drive growth. This presentation will showcase how Intelligent Systems, in partnership with Microsoft, empowers organizations to transform their operations and accelerate business success through cutting-edge technology. By focusing on three key industry verticals—Automotive, Retail, and Distribution—we will highlight the tailored solutions that can help businesses embrace digitalization and streamline their processes. Key Topics: 1.Automotive - Dealerbox Solution In the automotive industry, Dealerbox empowers dealerships with a complete, Microsoft-powered solution for managing inventory, customer relationships, and sales operations. By integrating Dealerbox into their daily operations, automotive dealers can improve efficiency, enhance customer experiences, and boost profitability. 2.Retail - LS Central Solution For retail businesses, LS Central is an all-in-one, cloud-based platform that revolutionizes the way retailers manage their operations. This solution helps retailers streamline point-of-sale (POS) systems, inventory management, and customer data across both physical and digital channels, ensuring a seamless, connected shopping experience for customers. 3.Distribution - Dynamics Mobile Solution In the distribution sector, Dynamics Mobile offers real-time, mobile-first solutions that enhance supply chain management, logistics, and workforce productivity. By adopting this platform, distributors can optimize operations, improve customer service, and gain greater visibility into their supply chain. Why Microsoft-Powered Solutions? Leveraging the power of Microsoft technology, Intelligent Systems enables businesses to access scalable, secure, and integrated solutions that support both operational efficiency and innovation. With cloud-based tools, AI, and data-driven insights, these solutions empower organizations to adapt quickly to market changes and deliver superior customer experiences. Conclusion: Join us in exploring how Intelligent Systems can help your business accelerate its digital transformation and achieve sustained success with Microsoft-powered solutions tailored to Automotive, Retail, and Distribution.


MIHAI LUCIAN TOMA
CX Solution Architect
SAP experience since 2011 as a Software Solution Architect specialized in SAP CX Solutions. Skilled in designing and implementing scalable, high-performance architectures that enable businesses to deliver exceptional digital customer experiences. Experience encompasses diverse industries and complex integration landscapes. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: Next-Level Service: AI-Driven Customer Experience with SAP - A Real AI Case at Bosch Power Tools 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: TBD


SORIN POPESCU
AI Practitioner
Sorin is an AI Transformation Leader and business executive at Genpact, with 20 years of experience in professional services, AI transformation, and business development. He brings a unique blend of sound domain expertise in Finance and Supply Chain operations, change management, AI disruption and client relationships. Sorin has transformed Fortune 500 companies across industries like CPG, Life Sciences, Manufacturing, and Hi-Tech, and across multiple cultures around the world. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: AI for the Enterprise 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: The session will focus on the signal in the AI hype noise and real life differentiators on driving AI business transformation for Fortune 500 companies.


MILENA AENACHIOAE
Europe Service Delivery Leader
Milena is a Service Delivery Leader at Genpact, driving purposeful and scalable client transformations that deliver measurable business outcomes. She aligns transformation initiatives with strategic priorities, ensuring operational clarity while enabling agility in fast-changing markets. Milena focuses on building long-term value for clients through initiatives that optimize cost structures, improve cash flow, and accelerate go-to-market strategies. Her commitment to continuous improvement and strategic alignment ensures that every transformation strengthens both client competitiveness and Genpact’s footprint in the market. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: Building the Autonomous Enterprise: From Process Intelligence to Real AI ROI 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: Every company wants AI results — but few achieve them. Why? Because there’s no artificial intelligence without process intelligence. In this session, we unpack how process intelligence and agentic AI come together to build the autonomous enterprise — one that learns, adapts, and delivers measurable ROI. Through stories from our own reinvention as “Client Zero” and from clients who’ve achieved measurable ROI, we’ll show how process intelligence provides the structure, data, and context that make AI truly deliver. Expect an honest conversation about what works, what doesn’t, and what it really takes to move from AI experimentation to sustainable transformation.


JACK SINGH
Enterprise Architect
Jack is an Enterprise Architect at Genpact. He leads the strategy and evolution of the company's enterprise architecture and technology assets—defining the blueprint for a modern, scalable, and AI-powered digital core. His role bridges vision and execution: shaping architecture strategy internally, and transforming that intellectual property into solutions that help clients modernize, digitize, and lead in their respective markets. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: Building the Autonomous Enterprise: From Process Intelligence to Real AI ROI 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: Every company wants AI results — but few achieve them. Why? Because there’s no artificial intelligence without process intelligence. In this session, we unpack how process intelligence and agentic AI come together to build the autonomous enterprise — one that learns, adapts, and delivers measurable ROI. Through stories from our own reinvention as “Client Zero” and from clients who’ve achieved measurable ROI, we’ll show how process intelligence provides the structure, data, and context that make AI truly deliver. Expect an honest conversation about what works, what doesn’t, and what it really takes to move from AI experimentation to sustainable transformation.


GABRIEL ANUȚĂ
Founder & CEO
Founder and CEO of Baboon Software, a 360° digital agency specializing in web development, SEO, paid marketing, and AI-powered integrations. With over a decade of experience in business digitalization, he helps companies build smart, scalable systems that connect marketing, automation, and data. His mission is to make innovation accessible - transforming technology into real business results. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: Business Transformation in Real Time: How AI Builds a Sales App in Minutes 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: In this live session, Gabriel demonstrates how AI and no-code tools can instantly transform business workflows into functional digital systems. Using a real sales process as an example, he will show - live - how AI interprets, structures, and builds a complete sales management app in just a few minutes. A practical look at what real business transformation means when AI becomes the builder.


ANDREI NEGULESCU
Strategic Digitalisation Officer
After completing his studies in Management, Behavioral Science & Philosophy in Rotterdam, Andrei came back to Romania to help companies distill their Business to their essence, so they can digitalize the right processes and grow strategically, on solid ground. He’s into technology that is so good you don’t even notice it. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: Why AI doesn’t work in your company – for now 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: This year we’ve witnessed an insane drive for AI implementation across companies. And yet, Managers find themselves disheartened when realizing that their AI projects fail to gather the amplitude they expect, remaining clustered, isolated, and making little difference in day-to-day operations. That’s because there are prerequisites to AI. And we’re here to explain them in the simplest terms.


ALEXANDRU MOISE
Technical Architect
Alexandru is a Salesforce Technical Architect at PPC Romania with over 12 years of experience driving digital transformation across complex enterprise environments. Being a tech geek, Alex is very passionate about building scalable and innovative solutions that contribute to PPC's Digital expansion. The daily challenge is getting the correct mix of technologies that support the business road maps but also ensure a rapid go to market time and align with cross functional team's capabilities. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: People-centric at the core: PPC Energy’s Digital Transformation Journey 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: Every industry faces its own challenges, and every company must navigate trade-offs while innovating to deliver maximum value to customers. This session explores the unique challenges of the utilities sector and showcases how PPC Energy blended technology, business vision, and a people-centric approach to successfully expand its digital offerings and elevate the customer experience.


MIHAI RADU DRĂGHICI
Chief Innovation Officer
Mihai Radu Drăghici is a Romanian-born tech entrepreneur and founder of PayByFace, a fintech startup enabling facial-recognition payments. After building multiple tech ventures across the U.S. and abroad, he returned to Romania in 2018 to launch PayByFace, allowing users to pay with a smile. With expertise in software architecture and digital innovation, Drăghici aims to make biometric payments simple, secure and global. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: Connected by innovation - Global collaboration accelerates business transformation 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: A session exploring how global collaboration and innovation are reshaping the way companies grow, adapt and lead in a rapidly evolving environment. By connecting ideas, technologies and people across borders, organizations can accelerate digital transformation, enter new markets and create sustainable value. The presentation showcases the power of collective innovation in driving smarter, faster and more resilient business transformation.


MIHAELA OPREA
Senior Functional Consultant
With SAP expertise since 2017, specializing in SAP Customer Experience with a strong focus on Sales & Service Cloud versions 1 and 2. Experienced in solution design, driving business transformation projects, and providing advisory support across various engagements. 𝗦𝗲𝘀𝘀𝗶𝗼𝗻 𝗧𝗶𝘁𝗹𝗲: Next-Level Service: AI-Driven Customer Experience with SAP - A Real AI Case at Bosch Power Tools 𝗦𝘆𝗻𝗼𝗽𝘀𝗶𝘀: TBD


CRISTIAN CITU
CEO & Co-Founder
𝗠𝗼𝗱𝗲𝗿𝗮𝘁𝗼𝗿: Cristian Citu is the CEO & Co-Founder of Qurator.com – a B2B sustainability tech scouting platform. Previously he worked for World Economic Forum, focusing on the impact of digital technologies on business and wider society, while managing dedicated deep-dives on new business models or exploring the implications of exponential technologies. Cristian is immersed in Scandinavia’s impact innovation ecosystem, looking for opportunities to accelerate the world’s shift to desirable futures.














